I think when it first started out it was more hip hoppy because of who owned it, but it’s in different hands now, and to compete they need the same content as the other players in the game. If you look into it, some of the smaller fish actually have more content than the bigger ones. I found out earlier that even Napster are still going - at least in name.
It would be nice to have a few more Prime choices on the streaming front, especially if they can be used on the older hardware.